Archive for June, 2008

OK. That’s not entirely true.

Despite this being one of own down times in sales and shipping, I have been exceptionally busy. Too busy to do much posting last week, and I apologize for that. We have had one of our sales persons take another job. So we’ve been interviewing new prospects for the last two weeks. After spending 3-4 hours a day in interviews, I had to work late to catch up and neglected the blog. Sorry.

Last Thursday, I attended the Arkansas Green Industry board meeting. We usually meet in Little Rock, but this time we met at the house of one of our gracious board members. After the meeting, we had the opportunity to tour Garvan Woodland Gardens. The Gardens were very impressive. I will be posting pictures of the tour later this week.

We also finished planting the mums last week. I will get some pictures of the fields later this week as well. So stay tuned to more Mum Chronicles. They’ll be as exciting as watching mums grow.

I promise.

Finally, I have added an email subscription application to the blog. In the upper right corner, you can click on Parks Brothers’s Weblog by Email and type in your email address and the verification code to receive email notifications when the blog gets updated. Not that I don’t like you visiting regularly to check things out, but this makes it easy for you not to miss out on updates or other important information. As we all get better at this blog thing, I hope to utilize the blog more to keep everyone up to date.

Staying up to date is becoming more important than ever. There are some major changes coming to our industry in the next few years. Even more so than the last couple of years. Things are about to get very interesting.

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We started planting the last of our mum cuttings today. These are the Grolink mums. It started out nice but got plenty hot by quitting time. The crew was dragging a little when they left. Here are some pictures from the mum field and elsewhere on the farm this morning.

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Here is a great website for anyone who is starting a new website or maintaining an existing one – WebsiteMarketingWorkshop.com. The website focuses on website marketing, search engine optimization and search engine marketing. Plus, it’s all FREE – my favorite word.

You have access to free resources like Top 16 Website Mistakes Made by Small Businesses and How to Get a Free Website.

I have already started implementing some of the suggestions as time permits.

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We finished planting the first round of Yoder and Ball mums Thursday morning and have started running the dirt for the Grolink varieties that we will plant sometime next week. The Grolink mums are rooting a little slower than the Yoder mums, but that won’t cause us any problems.

I was going to get some pictures of how we water the mums, but God took care of that for us this morning with two (so far) thunderstorms. Before this morning we were about 12″ over our average year-to-date rainfall amounts. Click here if you want to see the totals for the area courtesy of 5News.

Getting rain on a regular basis is great for growing mums, but you can get too much of a good thing. While I hope we don’t have a dry summer. I also hope we don’t have overly wet summer as well.

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Are you trying to raise your prices, but can’t seem to get your customers to accept them?

According to Seth’s Blog, there is no such thing as price pressure.

Your sales force and your customers may scream that you need to lower your price.

It’s not true.

You need to increase your value. If people don’t want to pay, it’s because you’re not delivering enough value for the money you’re charging.

You’re not selling a commodity unless you want to.

Sounds like wise words to me.

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